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YASH SHAH
Senior PM  ·  OTT / CTV  ·  Ad Tech  ·  AI Pipelines
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Senior Product Manager · OTT & CTV · Ad Tech · FAST · Live Streaming
Yash Shah

Hi, I'm Yash Shah.

Building the future of OTT, CTV, Streaming & Ad Tech.

I build video platforms across playback, monetization, content operations, AI pipelines, FAST, live streaming, and multi-device apps. Where a buffering event is not a bug report. It is a headline.

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10+
Years Product Experience
40+
Team Members Led
12+
Platforms Shipped
45%
Revenue Growth
120%
Engagement Lift
Product Areas

Products I own end-to-end

Twelve product domains. Features built, engineering led, outcomes measured across millions of viewers.

Impact by the Numbers

Results that show up on dashboards

01
0%
Revenue & Viewership Growth
Driven by SSAI rebuild, CDN routing improvements, and ad delivery reliability over 18 months at WiseDV.
02
0%
Increase in User Interaction
Live WatchParty and in-player polling drove 120% more time-in-stream during live sports sessions.
03
0%
Time Saved via AI Automation
LLM-based metadata tagging, caption QA automation, and ML breakpoint detection cut content ops from hours to minutes.
04
0
Platforms Unified via SDUI
One SDUI layout change propagates to all 12 surfaces: Roku, Fire TV, Apple TV, Android TV, Samsung, webOS, Vidaa, Vega, Whale, iOS, Android, and web.
🏆
Product of the Year · NAB 2023
Recognized for FAST channel playout architecture, SSAI integration, and AI-driven content operations pipeline at WiseDV.
Problems Solved. Products Built.

What my work actually looks like

Three product areas where I have defined the experience, owned the architecture decisions, and iterated on real user behavior.

AI Pipeline
AI-Powered Content Discovery
Replaced a static content grid with an LLM-assisted discovery layer. The pipeline ingests watch history, real-time signals, and editorial weights to surface content that is relevant before users know they want it.
LLM-ranked content rails with real-time personalization
Autoplay trailer triggers on dwell, not just hover
Sports moment surfacing during live events
Human-in-loop editorial override layer
120% engagement lift during live sports
AI Recommended
Live: Championship Semifinal
2.4M watching · Live now
Trending
Top Pick for You
Based on watch history
New Episode
Continue Watching
S2 E4 · 22 min left
98%Match Score
2.1sAvg Dwell
LiveSignal Input
41msRank Latency
Live Streaming
Live Sports WatchParty
Mid-event drop-off during live sports was the core problem. The fix was a synchronized engagement layer built on top of the player, not inside it, so it could not affect playback stability.
WebSocket sync layer decoupled from HLS playback path
Live polls rendered inside player chrome
Multiview: 4 simultaneous streams, one remote
Zero incremental buffering impact on P99 playback
120% more time-in-stream · zero playback regressions
MAN 2 · BAR 1 LIVE 67'
Live Poll
Who scores next?
MAN 61%
BAR 39%
12,847 votes · 2:34 left
AI Operations
AI Content Operations Pipeline
Content ops was a manual bottleneck. Every asset needed human tagging, caption review, and ad breakpoint identification before it could publish. The AI pipeline replaced all three with model-assisted workflows and human review gates.
LLM metadata enrichment on ingest
ML-based caption QA with confidence scoring
Automated SCTE-35 breakpoint detection
Human review queue for low-confidence outputs
60% faster turnaround · hours to minutes
Ingest
MP4 · HLS · SRT
LLM Tag
Title · Genre · Cast
Caption QA
Confidence 97%
Breakpoints
SCTE-35 · 4 cues
Publish
CMS · CDN · EPG
Before4-6 hours manual
After8-12 minutes automated
Model accuracy94-97% on metadata
Human review queueLow-confidence only
Selected Impact

Six products that moved the needle

Each one starts with a real problem, a clear product decision, and a number that proves it worked.

How I Work

The full cycle, owned

From first principles to post-launch iteration. Every phase of the product lifecycle, fully owned.

Platform Experience

12+ device surfaces, one product system

Every major streaming surface: 10-foot TV, mobile, browser. One product system across all of them.

Recruiter Snapshot

Everything you need, in 20 seconds

Built for hiring managers who are moving fast. Everything that matters, on one screen.

Target Roles
Location & Availability
LOCSan Diego, CA
WRKRemote / Hybrid / Relocation open
NOWAvailable immediately
Profile Snapshot
Experience10+ years in product
DomainOTT, CTV, FAST, Ad Tech
Team Scale40+ cross-functional members
Platforms12+ device surfaces
RecognitionNAB 2023 Product of Year
Emailyash_121@yahoo.com
Profile strength: 92%
StreamingAd TechFASTLive EventsSDUIAI/ML OpsPlatform ScaleCross-functional
Resume & Contact

Ready when you are

Two resume formats and direct contact. Pick what works for your process.

Detailed Resume
Full Career History
Complete work history, all metrics, technical depth, case studies, and skills stack. Best for deep technical roles or senior IC/lead positions.
Open Resume PDF
Concise Resume
1-Page Executive Summary
High-signal one-pager optimized for recruiter screens and ATS. Leads with metrics, domain expertise, and top wins. Best for initial screens.
Open Resume PDF
View LinkedIn Profile yash_121@yahoo.com
Let's build something together

Need a Senior PM who connects product strategy, engineering depth, and business outcomes?

I have built products that reach millions of viewers across 12 platform surfaces. I own roadmaps, earn trust from engineering teams, and turn complex infrastructure into things users actually notice. If that is what you are looking for, let's talk.

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