Honest takes on OTT product, AI implementation, ad tech, CTV, and where this industry is actually going. No fluff, no thought leadership theater.
AI in OTT is mostly still at the chatbot stage. Prompt in, text out. I have been building something different: actual ML pipelines for metadata enrichment, intent-based clip ranking, automated highlight generation, ad breakpoint detection, and multilingual captioning. Here is how each one works in production.